We design, develop, maintain and extend bespoke websites and apps, and interactives such as gallery kiosks and touchscreen tables


Surface Impression creates beautiful design, and optimises usability and content for the needs of your audiences. From large-scale sites to microsites of a few pages: designing, creating and managing websites is one of our core activities. We have vast experience in producing websites for cultural and heritage organisations and venues, membership organisations, arts organisations, and visitor attractions.

Online collections

We have worked extensively with collections, producing standalone online collections, collections sections of websites, tools for community outreach, and interactive installations. We work with collections, archives and library catalogues of a wide range of sizes.

Our approach ranges from integration with collections, archives, and asset management systems, to building distinct collections for smaller datasets within a content management system. Our work with collections also includes interpretation and representation of collection items, which can be editorial, design-based, or media-based. Our aim is always to draw out the stories from within the collection to create better audience engagement, whether that be online or in person at a venue.


Native smartphone apps and mobile web solutions provide a myriad of new opportunities to engage with audiences. Surface Impression produces a range of projects, designs, and functionality to meet clients’ objectives, including: creating trails; developing rich gallery guides; and enabling navigation of both physical spaces and digital content.

Interactive features and installations

Interpretation for audiences need not be limited by exhibition space and attention spans. Our in-gallery digital interactives, and online rich media, allow engagement with deeper content in a physically compact but more enjoyable manner.

Popular features that are flexible for both online and in-venue presentation include:

  • Interactive maps – typically collection items are placed within the maps; this can include 3D elements e.g a globe
  • Interactive timelines
  • 3D image or environment display – to recreate a lost space, or provide an alternative way to explore inaccessible collections
  • User generated content e.g. utilising social media hashtags for content gathering
  • Digital flip book page turners
  • Online competitions – including the facility for users to upload their submissions, and for submissions to be remotely evaluated by multiple judges